Lanza

L'ANZA Bonds with the Bonds

July 15, 2005

L’ANZA BONDS WITH THE BONDS

Santa Monica, CA—DAVEXLABS, LLC, parent company of L’ANZA Healing Haircare announces the exclusive partnership with high-powered creative team, Oscar and Wendy Bond as Creative Directors. The partnership will further enhance L’ANZA’s marketing, sales and educational efforts with the distributors, salons and consumers in the beauty industry.

The Bonds will be the creative force behind L’ANZA cutting, coloring & styling education methodologies, techniques, and seasonal collections bringing L’ANZA Healing Haircare to the next level. Their extensive professional and editorial work will advance L’ANZA’s Healing Haircare campaign with top consumer and trade publications, to build the L’ANZA image and name through editorial submissions, shows and events.

Oscar Bond began his coveted career as an industry educator at the esteemed Vidal Sassoon Academy in London where he was a member of the International Artistic and Show Team for Sassoon. In 1994, he joined the Aveda Artistic Style Council and was appointed as Head of Education for the Aveda Institute. With Aveda, Oscar was responsible for implementing a haircutting system on many levels throughout the Aveda network, as well as delivering the latest trends through advanced haircutting classes, national level shows and photographic sessions. Nominated Hairdresser of the Year by Japan’s Shinbiyo magazine, Oscar’s mastery of the craft and gift for teaching has taken him all over the world for the past 30 years.

Wendy is both an educator and world renowned colorist who was a finalist for Hair Colorist of the Year in the North American Hairstyling Awards (NAHA) several years running. She is among the elite 600 exclusive Board Certified Colorists worldwide, and is known as one of the top colorists in the industry.

The Bonds are also owners of the Oscar Bond Salon Spa in SoHo, New York. Oscar and Wendy are known as one of the foremost style teams, with well over 35 years of professional and editorial experience. Oscar and Wendy Bond’s crafts have graced print and television mediums such as Vogue, In Style, Mademoiselle, Marie Clare, Self, GQ, Details, SoHo Style, to name a few. Furthermore, Oscar was highlighted on ABC’s The View, MTV’s Making the Band, E!’s Fashion Emergency, and additionally the Oscar Bond Salon was featured on Bravo’s Queer Eye for the Straight Guy.

David Berglass, CEO and President of DAVEXLABS, LLC, is enthusiastic about this new relationship. “Our partnership with the Bonds will continue our growth and evolution of the L’ANZA brand globally. Oscar has found a way to balance his professional, editorial and educational career, making a name for himself as one of the industry’s most well-respected teachers worldwide. Combining the Bonds’ strong and innovative vision, passion and mastery of cutting and color with L’ANZA’s healing haircare products complements and propels our mission to provide advanced education, service and tools for professional excellence to stylists, technicians and other industry professionals alike.”

Oscar Bond remarks, “L’ANZA products deliver brilliant results, especially with their exclusive Keratin Bond SystemTM, and now the healing benefits of all the new products launched in the past couple of years has been revolutionary. These products are very technologically-advanced and most importantly, perform amazingly well. Wendy, the salon and I are proud to join forces with L’ANZA because we parallel in philosophy and practice of providing intelligent, results-oriented and responsible hairdressing education, superior products and services everyday.”

The Oscar Bond Salon Spa is a chic destination salon that opened in 1999 and continues to be the transformational mecca for high-profile clientele with cutting edge services and treatments. The Oscar Bond Salon Spa meshes style with substance, with an atmosphere buzzing with enthusiasm and creativity and a team of professionals—from premier haircutters and colorists, editorial stylists, makeup artists and expertly trained staff. The Oscar Bond Salon Spa is located at  42 Wooster Street, SoHo, New York, 10013

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