Transparency | Responsibility | Uncompromising | Earth
T.R.U.E. is a new movement in professional beauty free from silicones, PEGs, dyes, parabens, sulfates, gluten and more. A combination of breakthrough clean formulations with sustainable, innovative packaging for a high-performance experience that’s good for your hair and good for the planet.
Because it’s not just a trend – it’s the future.
Blended with botanicals from land and sea to quench hair’s thirst, fight frizz & add shine. A unique combination of Aloe, Rice Protein and Seaweed provide a gentle, vitamin-packed cleanse leaving hair feeling healthy, manageable and clean. Squalane, Apple Fruit Extract deliver ultimate hydration.
Join the clean hair care movement with clean hair care products from L’ANZA’s T.R.U.E. Clean Collection, which represents transparency, responsibility, uncompromising, and earth. There is no need to choose between using effective hair care products and preserving the environment. This renowned collection of clean hair care products is not only high-performing but also environmentally friendly, with ocean-bound waste packaging.
Aloe, seaweed, apple extract, and other hydrating botanicals combined with other ingredients in our clean hair care products from L’ANZA’s T.R.U.E. Clean collection will make you feel as though you've taken a deep breath of fresh air. Your hair will feel unbelievably clean and more manageable than ever when you add the T.R.U.E. Clean Shampoo and Conditioner, two vital clean hair care products to your hair care routine.
Learn why salons and stylists around the world use L'ANZA's T.R.U.E. Clean Collection when looking for the best clean hair care products. Start your journey toward clean hair care with L'ANZA, and enjoy your best hair yet!
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